SHARE YOUR MESSAGE
Do you ever feel overwhelmed or uncertain when phrases such as “branding” and “marketing” enter the conversation? If so, you can replace this tension with confidence and clarity by understanding the basics of these concepts. Essentially, your brand is the promise you make to your clients. Marketing is the messaging you use to share this promise via social media, your website, advertising, and face-to-face interactions. The posts below help you establish a strong set of marketing skills to start growing your yoga business today.
FEATURED TOPICS
RECENT BLOG POSTS
20 FANTASTIC YOGA CLASS THEMES
One of the most powerful skills as a teacher is the ability to design a memorable experience for students on the yoga mat. You create sequences to move the body safely through postures, but you use yoga class themes to
75-MINUTE UPLIFTING YOGA FLOW
The Earth’s gravity weighs the body down and negative thoughts of the world can cause your spirits to dwindle. This 75-minute yoga flow sequence uses viloma pranayama to go against the grain of such heavy influences. Instead, you can use
10 ETHICAL RULES FOR YOGA BUSINESS
Ethical rules of yoga business form the foundation for the agreements you make as a yoga professional. They also create the framework from you make decisions about your business. This includes how you work with your clients, utilize your time,
WHAT ARE YOUR BUSINESS HEALTH GOALS?
A successful yoga business is both smart and healthy. Most professionals make the mistake of focusing solely on the first element, which involves strategies, marketing, and technology. Yet the health of a company forms the foundation on which those tactics
CREATE A YOGA TEACHER ONBOARDING PLAN
The time of most impact for any new yoga teacher occurs in the first few weeks at a studio, wellness center, or corporation. To ensure new and existing team members are on the same page, it’s helpful to create a
RECOMMENDED BOOKS TO INSPIRE YOU AND YOUR YOGA BUSINESS
The yoga industry continues to grow daily and you can stay on the leading edge with ongoing learning. This includes the study of yoga-specific topics as well as how to improve the marketing, communication, and efficiency of your yoga business.
CREATE A MEMORABLE YOGA EXPERIENCE
Have you ever been to a yoga class where you felt inspired and challenged? Have you heard another yoga teacher share some seed of wisdom that stuck with you long after you left the room? Did you ever feel more
CLASS THEME: WHEN DID YOU STOP LISTENING?
Listening could be one of the most important tools you utilize as a yoga student and yoga teacher. It’s a sign of respect, it enhances harmony in relationships, and it teaches you about yourself and the world as a whole.
STABILIZE THE HIPS IN THIS 75-MIN SEQUENCE
Strength, flexibility, and endurance are some crucial elements to a healthy body. Yoga often focuses on joint mobility, but stability is equally important. This is especially true in the hips, which are responsible for your ability to walk, climb stairs,
