SHARE YOUR MESSAGE
Do you ever feel overwhelmed or uncertain when phrases such as “branding” and “marketing” enter the conversation? If so, you can replace this tension with confidence and clarity by understanding the basics of these concepts. Essentially, your brand is the promise you make to your clients. Marketing is the messaging you use to share this promise via social media, your website, advertising, and face-to-face interactions. The posts below help you establish a strong set of marketing skills to start growing your yoga business today.
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WHAT ARE YOUR BUSINESS HEALTH GOALS?
A successful yoga business is both smart and healthy. Most professionals make the mistake of focusing solely on the first element, which involves strategies, marketing, and technology. Yet the health of a company forms the foundation on which those tactics
CREATE A YOGA TEACHER ONBOARDING PLAN
The time of most impact for any new yoga teacher occurs in the first few weeks at a studio, wellness center, or corporation. To ensure new and existing team members are on the same page, it’s helpful to create a
RECOMMENDED BOOKS TO INSPIRE YOU AND YOUR YOGA BUSINESS
The yoga industry continues to grow daily and you can stay on the leading edge with ongoing learning. This includes the study of yoga-specific topics as well as how to improve the marketing, communication, and efficiency of your yoga business.
CREATE A MEMORABLE YOGA EXPERIENCE
Have you ever been to a yoga class where you felt inspired and challenged? Have you heard another yoga teacher share some seed of wisdom that stuck with you long after you left the room? Did you ever feel more
CLASS THEME: WHEN DID YOU STOP LISTENING?
Listening could be one of the most important tools you utilize as a yoga student and yoga teacher. It’s a sign of respect, it enhances harmony in relationships, and it teaches you about yourself and the world as a whole.
STABILIZE THE HIPS IN THIS 75-MIN SEQUENCE
Strength, flexibility, and endurance are some crucial elements to a healthy body. Yoga often focuses on joint mobility, but stability is equally important. This is especially true in the hips, which are responsible for your ability to walk, climb stairs,
STAY GROUNDED DURING THE HOLIDAY SEASON
The holiday season can be full of fun and folly. It can involve unusual schedules, staying up late, and indulging in lots of delicious food. Many of these situations could disrupt your internal stability and cause unnecessary stress. Instead, stay
CREATE PINTEREST IMAGES TO INSPIRE YOUR CLIENTS
Pinterest, while often misunderstood as a social media site, is a really powerful search engine that can help grow your yoga business. You can craft images that will speak right to the heart of your students. Plus, you can strategically
HOME YOGA SEQUENCE FOR SCIATICA
Sciatica refers to pain that extends down the sciatic nerve and 40% of adults have a chance of experiencing it in their lifetime. It’s often caused by tension or injury in the low back or hips. Since most of your