SHARE YOUR MESSAGE
Do you ever feel overwhelmed or uncertain when phrases such as “branding” and “marketing” enter the conversation? If so, you can replace this tension with confidence and clarity by understanding the basics of these concepts. Essentially, your brand is the promise you make to your clients. Marketing is the messaging you use to share this promise via social media, your website, advertising, and face-to-face interactions. The posts below help you establish a strong set of marketing skills to start growing your yoga business today.
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QUIZ: HAVE YOU MASTERED THE SKILLS OF LISTENING?
Communication with others happens countless times in a day. Yet, we rarely stop to reflect on the listening skills required to create harmonious relationships. The skills of listening can be especially important in the business realm because they affect how
10 POINTS TO CONSIDER BEFORE SIGNING A YOGA CONTRACT
Yoga is a practice, and profession, based on integrity. While you want trust to be the foundation for your business relationships in the field, a written yoga contract can be a supplemental measure to ensure this is the case. Plus,
SAMPLE YOGA CONTRACT FOR TEACHERS
As an independent contractor in the yoga field, it’s essential that you use written agreements to keep integrity and clear communication at the forefront of your business relationships. The sample yoga contract below covers the 10 points you'll want to
AIM TRUE WITH DHANURASANA: A 75-MINUTE FLOW SEQUENCE
Dhanurasana is an energizing pose that elongates the spine, opens the shoulders and expands the heart. And, if you (or your students) tend to shy away from backbends, this 75-minute flow sequence will make this challenging pose much
THE PERFECT POST-TRAVEL YIN YOGA SEQUENCE
The thrill of adventures call us to explore a world outside our home, and yet being on-the-go can take a toll on our bodies. Long periods in a seated position are often required on a journey. This can result in
STRENGTHEN YOUR CORE IN 15-MINUTES
To maintain a healthy spine and move gracefully between yoga poses, it's essential to strengthen your core. While you might think a strong center is only necessary for more challenging poses, like inversions, it is also necessary for better balance
6 HABITS OF ASSERTIVE COMMUNICATORS
Your unique voice is the way in which you share your passions, skills, and experiences with the world. There are many ways to do this, in fact. When you speak passively or aggressively, it can alienate your message from being
QUIZ: ARE YOU AN ASSERTIVE COMMUNICATOR?
Clear communication is enhanced when you can confidently speak your truth and respectfully listen to others (whether you agree with them or not). Being an assertive communicator is the first part of this equation. This involves articulating your thoughts with
CREATE THRIVING RELATIONSHIPS WITH CLEAR COMMUNICATION
Business is about relationships, then the success of those relationships relies heavily on the clear communication between all parties. With the growth of an internet era, it can be easy to forget that many of the same principles we would