SHARE YOUR MESSAGE
Do you ever feel overwhelmed or uncertain when phrases such as “branding” and “marketing” enter the conversation? If so, you can replace this tension with confidence and clarity by understanding the basics of these concepts. Essentially, your brand is the promise you make to your clients. Marketing is the messaging you use to share this promise via social media, your website, advertising, and face-to-face interactions. The posts below help you establish a strong set of marketing skills to start growing your yoga business today.
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6 HABITS OF ASSERTIVE COMMUNICATORS
Your unique voice is the way in which you share your passions, skills, and experiences with the world. There are many ways to do this, in fact. When you speak passively or aggressively, it can alienate your message from being
QUIZ: ARE YOU AN ASSERTIVE COMMUNICATOR?
Clear communication is enhanced when you can confidently speak your truth and respectfully listen to others (whether you agree with them or not). Being an assertive communicator is the first part of this equation. This involves articulating your thoughts with
CREATE THRIVING RELATIONSHIPS WITH CLEAR COMMUNICATION
Business is about relationships, then the success of those relationships relies heavily on the clear communication between all parties. With the growth of an internet era, it can be easy to forget that many of the same principles we would
INCREASE YOUR IMPACT WITH SOCIAL MEDIA MARKETING
Do you ever feel overwhelmed or uncertain when phrases such as “branding” and “social media marketing” enter the conversation? If so, you’re not alone. In fact, I was there at one point, too. But, having an online presence is just
ENJOY FREEDOM THROUGH YOGA
Freedom is one of the most sought-after experiences on Earth. And, for good reason! Freedom is accompanied by feelings of empowerment, growth, or even bliss. Much of the freedom we seek is the ability to simply be ourselves--open, honest, loving,
8 ESSENTIAL ELEMENTS TO BUILD YOUR YOGA BRAND + GIVEAWAY
Hi everyone! I’m super excited to announce the first in a great lineup of summer giveaways! This week, I’m giving away two fantastic business books that can help build your yoga brand! Both Crush It, and it’s sequel, Crushing It,
15-MINUTE YOGA SEQUENCE TO IMPROVE CORE STRENGTH
Seamless transitions and inversions in a yoga practice require movement from a strong and stable center. While there are four main muscle groups that form the abdominals, the transversus abdominis (TVA) is the deepest layer that stabilizes the entire trunk
RECOMMENDED GEAR FOR AN OUTDOOR YOGA PHOTO SHOOT
When planning for an outdoor yoga photo shoot, having the right gear can make or break your experience. If you get cold or your outfit gets dirty or if the outfit colors you brought don’t pop in the environment can
5 TIPS TO END A YOGA CLASS WITH MEANING
Have you ever felt like the end of a yoga class was rushed or left incomplete? Have you ever wished savasana lasted just a few minutes longer? Good time management and the ability to stay present, along with other basic
