SHARE YOUR MESSAGE
Do you ever feel overwhelmed or uncertain when phrases such as “branding” and “marketing” enter the conversation? If so, you can replace this tension with confidence and clarity by understanding the basics of these concepts. Essentially, your brand is the promise you make to your clients. Marketing is the messaging you use to share this promise via social media, your website, advertising, and face-to-face interactions. The posts below help you establish a strong set of marketing skills to start growing your yoga business today.
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What steps do you take to start a yoga business? Or how do you grow yours into one that’s both heart-based and profitable? Since such a framework is not taught at yoga teacher training programs, most teachers graduate without a
WHAT IS YOGA?
Yoga is a practice that connects one to their true, spiritual nature. You use asana, pranayama and meditation as the means to increase inner joy and personal freedom. Through such techniques, you tap into your power. And the best part
HOW TO STAY CONNECTED WITH YOGA STUDENTS IN A VIRTUAL WORLD
A common misunderstanding among yoga professionals is that marketing refers only to actions taken to gain new clients. Yet a marketing strategy includes steps to address all types of relationships in your business—potential clients, new clients, and existing clients. In
A 60-MINUTE BEDTIME YIN YOGA SEQUENCE
The quality of your sleep can be greatly affected by the amount of mental and physical stress you experience during the day. You can have trouble falling asleep or difficulty sleeping through the entire night.That’s why this bedtime yin yoga
5 WEBSITE TIPS TO SKYROCKET YOUR SALES
Sales are the main reason you’re able to stay in business. Yet shockingly, many yoga business websites make it incredibly hard for the new student (and existing one) to buy their services. Yes, that’s right! You could be leaving money
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USE YOGA TO REDUCE STRESS
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MYTHS OF STARTING A YOGA BUSINESS
Starting a yoga business can seem daunting or downright debilitating. This is because the term ‘business’ is often misunderstood. Plus, when you search online for ways to begin, you find numerous articles about opening a yoga studio (which is really
